傅新彬 教授
- 系所：行銷與流通管理系
- 研發領域：管理及行政,國際貿易、市場行銷及廣告
- 標籤： 生產作業管理,行銷管理
- 專長： 電子商務與策略模式,商業自動化,資料庫行銷,供應鏈管理,企業流程再造
- 學歷：
國立交通大學工業工程與管理博士
- 經歷：
經濟部工業局電子資訊組電機科科長。
經濟部工業局知識服務組效能科科長。
工業工程技師高考及格。
- 電話：(07)601-1000#34221
- 傳真：(07)601-1043
1
藥妝業推動數位轉型考量因素之研究A Study on Factors Considered in Promoting Digital Transformation in the Cosmeceutical Industry
2
商圈顧客基本資料與消費行為之關聯分析：Apriori之應用Using the Apriori algorithm to analyze the association between customer basic information and consumption type in shopping area.
3
零售業導入智慧零售考量因素之研究A Study on Factors Introducing Smart Retail of Retail Industry
4
探討零售業轉入數位轉型因素之研究Research on the Factors of Digital Transformation in Retail Industry
5
越南台商評估工廠導入智慧製造的因素之研究A study on the factors for Vietnamese and Taiwanese businessmen to evaluate factory introduction of smart manufacturing.
6
以Kano模式探討電信業門市以創新服務提升服務品質因素之研究-以C業者為例An investigation of improving service quality through innovative services in telecommunication stores using the Kano model: a case study of C company
7
數據探勘應用於美容業營運管理之研究Research on the Application of Data Mining Technology to the Operation and Management of Beauty Industry
8
塑膠製品業數位轉型之研究Research on Digital Transformation of Plastic Products Industry
9
美容美體業以數位行銷提昇顧客價值之研究Research on the Beauty and Body Industry to Enhance Customer Value through Digital Marketing
10
微型零售業導入行動支付系統關鍵因素之研究A study on key factors for the introduction of mobile payment systems in micro-retailing
11
以深度學習和文字比對建構房仲物件動態推薦系統Construct a Real Estate Commodity Dynamic Recommendation System with Deep Learning Algorithm and Text Comparison
12
運用資料包絡分析法於門市經營績效之研究-以C品牌電信業為例A Study on Performance Evaluation of Chain Stores Using Data Envelopment Analysis - the Case of C Telecom Company Industry
13
14
應用FSE於消費者對四大超商服務品質之研究A Study on service quality factors for Convenience Store - An application of FSE
15
電信門市消費服務品質因素之研究-以中華電信為例Study On The Factors of Service Quality in Telecom Outlets –A Chunghwa Telecom Case
16
以Kano模式探討社群商務提升服務品質關鍵因素之研究Application of Kano's Model on Exploring Service Quality Attributes of Social Commerce
17
餐飲業投資海外市場因素分析之研究- 以上海為例A Study on Factors Analysis of Catering Investment to Foreign Markets -A case of Shanghai
18
應用動態資料探勘演算法建立眾籌平台募資預測模型： 以Kickstarter平台為實證研究Apply dynamic data-mining algorithm to establish the funded prediction model of the crowdfunding platform: An Empirical Study of Kickstarter platform
19
應用FAHP於顧客選擇供應商考量因素 之研究－以工業氣體業為例Applying FAHP on Factors Analysis of Supplier Selection －A Industrial Gas Case
20
零售業導入AI考量因素之研究Research on the factors of AI adoption in retail industry
21
連鎖便利商店鮮食商品動態促銷決策之研究A Research of Dynamic Promotion Decision of Fresh Food in Chain Convenience Store